Fundamentals of writing for marketing and public relations a step-by-step guide for quick and effective results /

Shranjeno v:
Bibliografske podrobnosti
Glavni avtor: Mizrahi, Janet
Format: Elektronski eKnjiga
Jezik:angleščina
Izdano: [New York, N.Y.] (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2010.
Izdaja:1st ed.
Serija:Corporate communication collection,
Teme:
Online dostop:An electronic book accessible through the World Wide Web; click to view
Oznake: Označite
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Kazalo:
  • List of illustrations
  • Acknowledgments
  • 1. Basic writing guidelines
  • 2. Writing news releases
  • 3. Writing newsletters
  • 4. Writing brochures
  • 5. Writing web copy
  • 6. Writing for social media: blogs and microblogs
  • 7. Media kits
  • Notes
  • References
  • Index.