Strategic analysis and choice a structured approach /
Strategy and strategic planning at the firm level often gets a bad reputation because managers aren't trained in it, and the tools are unfamiliar, infrequently used, and often poorly applied. The outcomes of these efforts can therefore be incomplete, biased, and far too subjective--and the resu...
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Main Author: | Warner, Alfred G. |
---|---|
Format: | Electronic eBook |
Language: | English |
Published: |
[New York, N.Y.] (222 East 46th Street, New York, NY 10017) :
Business Expert Press,
2010.
|
Edition: | 1st ed. |
Series: | Strategic management collection,
|
Subjects: | |
Online Access: | An electronic book accessible through the World Wide Web; click to view |
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