Harden, L., & Heyman, B. (2009). Digital engagement: Internet marketing that captures customers and builds intense brand loyalty. American Management Association.
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Citação norma Chicago
Harden, Leland, and Bob Heyman. Digital Engagement: Internet Marketing That Captures Customers and Builds Intense Brand Loyalty. New York: American Management Association, 2009.
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Citação norma MLA
Harden, Leland, and Bob Heyman. Digital Engagement: Internet Marketing That Captures Customers and Builds Intense Brand Loyalty. American Management Association, 2009.
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Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.