Powers of persuasion the inside story of British advertising : 1951-2000 /

Wedi'i Gadw mewn:
Manylion Llyfryddiaeth
Prif Awdur: Fletcher, Winston
Awdur Corfforaethol: ebrary, Inc
Fformat: Electronig eLyfr
Iaith:Saesneg
Cyhoeddwyd: Oxford ; New York : Oxford University Press, 2008.
Pynciau:
Mynediad Ar-lein:An electronic book accessible through the World Wide Web; click to view
Tagiau: Ychwanegu Tag
Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!
Tabl Cynhwysion:
  • 1951 : watershed year
  • Antecedents : look back in wonder
  • The nineteen fifties : the television upheaval
  • The nineteen sixties : 'you've never had it so good'
  • The nineteen seventies : Britain takes the lead
  • The nineteen eighties : Brits buy up the business
  • The nineteen nineties : recession and globalization
  • Crystal balling : peering into a cloudy future.