Piercy, N., & Lane, N. (2009). Strategic customer management: Strategizing the sales organization. Oxford University Press.
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Cita Chicago (17th ed.)
Piercy, Nigel, i Nikala Lane. Strategic Customer Management: Strategizing the Sales Organization. Oxford ; New York: Oxford University Press, 2009.
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Cita MLA (9th ed.)
Piercy, Nigel, i Nikala Lane. Strategic Customer Management: Strategizing the Sales Organization. Oxford University Press, 2009.
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Atenció: Aquestes cites poden no estar 100% correctes.