Gibbs, R., & Humphries, A. (2009). Strategic alliances & marketing partnerships: Gaining competitive advantage through collaboration and partnering. Kogan Page.
Chicago-Zitierstil (17. Ausg.)Gibbs, Richard, und Andrew Humphries. Strategic Alliances & Marketing Partnerships: Gaining Competitive Advantage Through Collaboration and Partnering. London ; Philadelphia: Kogan Page, 2009.
MLA-Zitierstil (9. Ausg.)Gibbs, Richard, und Andrew Humphries. Strategic Alliances & Marketing Partnerships: Gaining Competitive Advantage Through Collaboration and Partnering. Kogan Page, 2009.
Achtung: Diese Zitate sind unter Umständen nicht zu 100% korrekt.