Gibbs, R., & Humphries, A. (2009). Strategic alliances & marketing partnerships: Gaining competitive advantage through collaboration and partnering. Kogan Page.
Cita Chicago (17th ed.)Gibbs, Richard, i Andrew Humphries. Strategic Alliances & Marketing Partnerships: Gaining Competitive Advantage Through Collaboration and Partnering. London ; Philadelphia: Kogan Page, 2009.
Cita MLA (9th ed.)Gibbs, Richard, i Andrew Humphries. Strategic Alliances & Marketing Partnerships: Gaining Competitive Advantage Through Collaboration and Partnering. Kogan Page, 2009.
Atenció: Aquestes cites poden no estar 100% correctes.