Moutinho, L., & Chien, C. S. (2008). Problems in marketing: Applying key concepts and techniques (2nd ed.). Sage Publications.
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Chicago Style (17th ed.) Citation
Moutinho, Luiz, and Charles S. Chien. Problems in Marketing: Applying Key Concepts and Techniques. 2nd ed. Los Angeles: Sage Publications, 2008.
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MLA (9th ed.) Citation
Moutinho, Luiz, and Charles S. Chien. Problems in Marketing: Applying Key Concepts and Techniques. 2nd ed. Sage Publications, 2008.
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Warning: These citations may not always be 100% accurate.