APA (7th ed.) Citation
Desai, P. (2002). Methods beyond interviewing in qualitative market research. Sage.
Chicago Style (17th ed.) Citation
Desai, Philly. Methods Beyond Interviewing in Qualitative Market Research. London ; Thousand Oaks, CA: Sage, 2002.
MLA (9th ed.) Citation
Desai, Philly. Methods Beyond Interviewing in Qualitative Market Research. Sage, 2002.
Warning: These citations may not always be 100% accurate.