Coolhunting chasing down the next big thing /
Enregistré dans:
| Auteur principal: | |
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| Collectivité auteur: | |
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| Format: | Électronique eBook |
| Langue: | anglais |
| Publié: |
New York :
AMACOM,
c2007.
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| Sujets: | |
| Accès en ligne: | An electronic book accessible through the World Wide Web; click to view |
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Table des matières:
- Why "cool" matters
- Swarm creativity creates cool trends
- Swarms can better predict the future
- About trendsetters
- Coolhunters look for coolfarmers
- When swarms go mad
- Do-it-yourself coolhunting with technology
- Coolhunting by automated social network analysis
- Five steps to becoming a coolfarmer
- The coming world of swarm creativity.