Morrison, D. A. (2004). Marketing to the campus crowd: Everything you need to know to capture the $200 billion college market. Dearborn Trade.

Morrison, David A. Marketing to the Campus Crowd: Everything You Need to Know to Capture the $200 Billion College Market. Chicago, Ill.: Dearborn Trade, 2004.

Morrison, David A. Marketing to the Campus Crowd: Everything You Need to Know to Capture the $200 Billion College Market. Dearborn Trade, 2004.