Cita APA (7th ed.)
Strauss, S. D. (2002). The big idea: How business innovators get great ideas to market. Dearborn Trade Pub..
Cita Chicago (17th ed.)
Strauss, Steven D. The Big Idea: How Business Innovators Get Great Ideas to Market. Chicago: Dearborn Trade Pub., 2002.
Cita MLA (9th ed.)
Strauss, Steven D. The Big Idea: How Business Innovators Get Great Ideas to Market. Dearborn Trade Pub., 2002.
Atenció: Aquestes cites poden no estar 100% correctes.