Cita APA (7a ed.)

Franses, P. H., & Paap, R. (2001). Quantitative models in marketing research. Cambridge University Press.

Cita Chicago Style (17a ed.)

Franses, Philip Hans, y Richard Paap. Quantitative Models in Marketing Research. Cambridge, UK ; New York: Cambridge University Press, 2001.

Cita MLA (9a ed.)

Franses, Philip Hans, y Richard Paap. Quantitative Models in Marketing Research. Cambridge University Press, 2001.