Franses, P. H., & Paap, R. (2001). Quantitative models in marketing research. Cambridge University Press.
Cita Chicago (17th ed.)Franses, Philip Hans, i Richard Paap. Quantitative Models in Marketing Research. Cambridge, UK ; New York: Cambridge University Press, 2001.
Cita MLA (9th ed.)Franses, Philip Hans, i Richard Paap. Quantitative Models in Marketing Research. Cambridge University Press, 2001.
Atenció: Aquestes cites poden no estar 100% correctes.