Tohutoro APA (7th ed.)
Bell, S. (2008). International Brand Management of Chinese Companies: Case Studies on the Chinese Household Appliances and Consumer Electronics Industry Entering US and Western European Markets. Physica-Verlag HD. https://doi.org/10.1007/978-3-7908-2030-0
Tohutoru Kātū Chicago (17th ed.)
Bell, Sandra. International Brand Management of Chinese Companies: Case Studies on the Chinese Household Appliances and Consumer Electronics Industry Entering US and Western European Markets. Heidelberg: Physica-Verlag HD, 2008. https://doi.org/10.1007/978-3-7908-2030-0.
Tohutoro MLA (9th ed.)
Bell, Sandra. International Brand Management of Chinese Companies: Case Studies on the Chinese Household Appliances and Consumer Electronics Industry Entering US and Western European Markets. Physica-Verlag HD, 2008. https://doi.org/10.1007/978-3-7908-2030-0.
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