Cita APA (7th ed.)
Busch, R., Seidenspinner, M., & Unger, F. (2007). Marketing Communication Policies. Springer Berlin Heidelberg. https://doi.org/10.1007/978-3-540-37323-0
Cita Chicago (17th ed.)
Busch, Rainer, Margarete Seidenspinner, i Fritz Unger. Marketing Communication Policies. Berlin, Heidelberg: Springer Berlin Heidelberg, 2007. https://doi.org/10.1007/978-3-540-37323-0.
Cita MLA (9th ed.)
Busch, Rainer, et al. Marketing Communication Policies. Springer Berlin Heidelberg, 2007. https://doi.org/10.1007/978-3-540-37323-0.
Atenció: Aquestes cites poden no estar 100% correctes.