APA (7th ed.) Citation
Fog, K., Budtz, C., & Yakaboylu, B. (2005). Storytelling: Branding in Practice. Springer Berlin Heidelberg. https://doi.org/10.1007/b138635
Chicago Style (17th ed.) Citation
Fog, Klaus, Christian Budtz, and Baris Yakaboylu. Storytelling: Branding in Practice. Berlin, Heidelberg: Springer Berlin Heidelberg, 2005. https://doi.org/10.1007/b138635.
MLA (9th ed.) Citation
Fog, Klaus, et al. Storytelling: Branding in Practice. Springer Berlin Heidelberg, 2005. https://doi.org/10.1007/b138635.
Warning: These citations may not always be 100% accurate.