Cita APA (7a ed.)
Blattberg, R. C., Kim, B., & Neslin, S. A. (2008). Database Marketing: Analyzing and Managing Customers. Springer New York. https://doi.org/10.1007/978-0-387-72579-6
Cita Chicago Style (17a ed.)
Blattberg, Robert C., Byung-Do Kim, y Scott A. Neslin. Database Marketing: Analyzing and Managing Customers. New York, NY: Springer New York, 2008. https://doi.org/10.1007/978-0-387-72579-6.
Cita MLA (9a ed.)
Blattberg, Robert C., et al. Database Marketing: Analyzing and Managing Customers. Springer New York, 2008. https://doi.org/10.1007/978-0-387-72579-6.
Precaución: Estas citas no son 100% exactas.