Mobile Support in Customer Loyalty Management An Architectural Framework /

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Bibliographic Details
Main Author: Zeidler, Christian
Corporate Author: SpringerLink (Online service)
Format: Electronic eBook
Language:English
Published: Wiesbaden : Gabler, 2009.
Subjects:
Online Access:http://dx.doi.org/10.1007/978-3-8349-8301-5
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