Cita APA (7a ed.)

Zacharias, N. (2011). An Integrative Approach to Innovation Management: Patterns of Companies Innovation Orientation and Customer Responses to Product Program Innovativeness. Gabler. https://doi.org/10.1007/978-3-8349-7042-8

Cita Chicago Style (17a ed.)

Zacharias, Nicolas. An Integrative Approach to Innovation Management: Patterns of Companies Innovation Orientation and Customer Responses to Product Program Innovativeness. Wiesbaden: Gabler, 2011. https://doi.org/10.1007/978-3-8349-7042-8.

Cita MLA (9a ed.)

Zacharias, Nicolas. An Integrative Approach to Innovation Management: Patterns of Companies Innovation Orientation and Customer Responses to Product Program Innovativeness. Gabler, 2011. https://doi.org/10.1007/978-3-8349-7042-8.