APA-viite (7. p.)

Schiffman, L. G., & Kanuk, L. L. (2007). Consumer behavior (9th ed.). Pearson, Prentice Hall.

Chicago-viite (17. p.)

Schiffman, Leon G., ja Leslie Lazar Kanuk. Consumer Behavior. 9th ed. Upper Saddle River, New Jersey: Pearson, Prentice Hall, 2007.

MLA-viite (9. p.)

Schiffman, Leon G., ja Leslie Lazar Kanuk. Consumer Behavior. 9th ed. Pearson, Prentice Hall, 2007.