Schiffman, L. G. (2010). Consumer behaviour (10th ed.). Pearson.
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Chicago Style (17th ed.) Citation
Schiffman, Leon G. Consumer Behaviour. 10th ed. Boston: Pearson, 2010.
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MLA (9th ed.) Citation
Schiffman, Leon G. Consumer Behaviour. 10th ed. Pearson, 2010.
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