Jewler, A. J. (1992). Creative strategy in advertising (4th ed.). Wadsworth.
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Chicago Style (17th ed.) Citation
Jewler, A. Jerome. Creative Strategy in Advertising. 4th ed. Belmont, California: Wadsworth, 1992.
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MLA citiranje
Jewler, A. Jerome. Creative Strategy in Advertising. 4th ed. Wadsworth, 1992.
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