Moriarty, S., Mitchell, N., & Wells, W. (2009). Advertising: Principles and practice (8th ed.). Pearson.
Chicago Style (17th ed.) CitationMoriarty, Sandra, Nancy Mitchell, and William Wells. Advertising: Principles and Practice. 8th ed. New Jersey: Pearson, 2009.
MLA (9th ed.) CitationMoriarty, Sandra, et al. Advertising: Principles and Practice. 8th ed. Pearson, 2009.
Warning: These citations may not always be 100% accurate.