APA(7版)引用形式

McCarthy, E. J., & Perreault, W. D. (1993). Basic marketing: A global managerial approach (11th ed.). IRWIN.

Chicagoスタイル(17版)引用形式

McCarthy, E. Jerome, , William D. Perreault. Basic Marketing: A Global Managerial Approach. 11th ed. Boston: IRWIN, 1993.

MLA(9版)引用形式

McCarthy, E. Jerome, , William D. Perreault. Basic Marketing: A Global Managerial Approach. 11th ed. IRWIN, 1993.

警告: この引用は必ずしも正確ではありません.