APA-ийн эшлэл(7 дахь хэвлэлт)

McCarthy, E. J., & Perreault, W. D. (1991). Applications in basic marketing: Clippings from the popular business press. IRWIN.

Чикаго-гийн эшлэл (17 дахь хэвлэлт)

McCarthy, E. Jerome, ба William D. Perreault. Applications in Basic Marketing: Clippings from the Popular Business Press. Boston: IRWIN, 1991.

MLA -ийн эшлэл (9 дэх хэвлэлт)

McCarthy, E. Jerome, ба William D. Perreault. Applications in Basic Marketing: Clippings from the Popular Business Press. IRWIN, 1991.