APA-viite (7. p.)
Clow, K. E. (2014). Integrated advertising, promotion, and marketing communications (6th ed.). Pearson.
Chicago-viite (17. p.)
Clow, Kenneth E. Integrated Advertising, Promotion, and Marketing Communications. 6th ed. Boston: Pearson, 2014.
MLA-viite (9. p.)
Clow, Kenneth E. Integrated Advertising, Promotion, and Marketing Communications. 6th ed. Pearson, 2014.
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