Peter, J. P., & Donnelly, J. H. (2013). A preface to marketing management (13th ed.). McGraw-Hill.
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Chicago Style (17th ed.) Citation
Peter, J. Paul, and James H. Donnelly. A Preface to Marketing Management. 13th ed. New York: McGraw-Hill, 2013.
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MLA (9th ed.) Citation
Peter, J. Paul, and James H. Donnelly. A Preface to Marketing Management. 13th ed. McGraw-Hill, 2013.
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Warning: These citations may not always be 100% accurate.