Lovelock, C., & Wirtz, J. (2011). Service marketing: People, technology, strategy (7th ed.). Pearson.
Chicago (17e ed.) BronvermeldingLovelock, Christopher, en Jochen Wirtz. Service Marketing: People, Technology, Strategy. 7th ed. Boston: Pearson, 2011.
MLA (9e ed.) BronvermeldingLovelock, Christopher, en Jochen Wirtz. Service Marketing: People, Technology, Strategy. 7th ed. Pearson, 2011.
Let op: Deze citaties zijn niet altijd 100% accuraat.