Παραπομπή σε μορφή APA (7η εκδ.)

Belch, G. E. (2007). Advertising and promotion: An integrated marketing communications perpective (7th ed.). McGraw Hill.

Παραπομπή σε μορφή Chicago (17η εκδ.)

Belch, George E. Advertising and Promotion: An Integrated Marketing Communications Perpective. 7th ed. Boston: McGraw Hill, 2007.

Παραπομπή σε μορφή MLA (9th εκδ.)

Belch, George E. Advertising and Promotion: An Integrated Marketing Communications Perpective. 7th ed. McGraw Hill, 2007.