Marketing : concepts and strategies /

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Bibliographic Details
Other Authors:	Ferrell, O.C, Pride, William M., Simkin, Lyndon
Format:	Book
Language:	English
Published:	Boston : Houghton Mifflin, c2006.
Edition:	5th ed.
Subjects:	Marketing.
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Call Number:	HF5415.M37 2006
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Holdings details from Nairobi Campus: Open Shelves
Call Number:	HF5415.M37 2006
Barcode BK064970	Available Place a Hold