Muhlbacher, H., Dahringer, L., & Leihs, H. (2006). International marketing: A global perspective (3rd ed.). Thomson.
Cita Chicago (17th ed.)Muhlbacher, Hans, Lee Dahringer, i Helmuth Leihs. International Marketing: A Global Perspective. 3rd ed. Australia: Thomson, 2006.
Cita MLA (9th ed.)Muhlbacher, Hans, et al. International Marketing: A Global Perspective. 3rd ed. Thomson, 2006.
Atenció: Aquestes cites poden no estar 100% correctes.