APA (7e ed.) Bronvermelding

Kotler, P., & Lane Keller, K. (2006). A framework for marketing management (3rd ed.). Person Prentice hall.

Chicago (17e ed.) Bronvermelding

Kotler, Philip, en Kevin Lane Keller. A Framework for Marketing Management. 3rd ed. New Jersey: Person Prentice hall, 2006.

MLA (9e ed.) Bronvermelding

Kotler, Philip, en Kevin Lane Keller. A Framework for Marketing Management. 3rd ed. Person Prentice hall, 2006.