Kotler, P. (1983). Principles of marketing (2nd ed.). Prentice-Hall.
芝加哥风格引文Kotler, Philip. Principles of Marketing. 2nd ed. London: Prentice-Hall, 1983.
MLA引文Kotler, Philip. Principles of Marketing. 2nd ed. Prentice-Hall, 1983.
警告:这些引文格式不一定是100%准确.