APA (7e ed.) Bronvermelding

Kotler, P. (1983). Principles of marketing (2nd ed.). Prentice-Hall.

Chicago (17e ed.) Bronvermelding

Kotler, Philip. Principles of Marketing. 2nd ed. London: Prentice-Hall, 1983.

MLA (9e ed.) Bronvermelding

Kotler, Philip. Principles of Marketing. 2nd ed. Prentice-Hall, 1983.