O'Dell, W. F. (1984). Marketing decision making: Analytic framework and cases (3rd ed.). South-Western Pub. Co..
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Citación estilo Chicago
O'Dell, William F. Marketing Decision Making: Analytic Framework and Cases. 3rd ed. Cincinnati: South-Western Pub. Co., 1984.
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Cita MLA
O'Dell, William F. Marketing Decision Making: Analytic Framework and Cases. 3rd ed. South-Western Pub. Co., 1984.
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