Cita APA (7a ed.)
Kinnear, T. C., & Taylor, J. R. (1987). Marketing research: An applied approach (3rd ed.). McGraw-Hill.
Cita Chicago Style (17a ed.)
Kinnear, Thomas C., y James R. Taylor. Marketing Research: An Applied Approach. 3rd ed. New York: McGraw-Hill, 1987.
Cita MLA (9a ed.)
Kinnear, Thomas C., y James R. Taylor. Marketing Research: An Applied Approach. 3rd ed. McGraw-Hill, 1987.
Precaución: Estas citas no son 100% exactas.