Kotler, P. (2003). Marketing management (11th ed.). Prentice-hall.
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Citação norma Chicago
Kotler, Philip. Marketing Management. 11th ed. New Delhi: Prentice-hall, 2003.
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Citação norma MLA
Kotler, Philip. Marketing Management. 11th ed. Prentice-hall, 2003.
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Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.