APA-viite (7. p.)
Clow, K. E., & Baack, D. (2004). Integrated advertising, promotion & marketing communications (2nd ed.). Pearson Prentice Hall.
Chicago-viite (17. p.)
Clow, Kenneth E., ja Donald Baack. Integrated Advertising, Promotion & Marketing Communications. 2nd ed. Upper Saddle River, N.J.: Pearson Prentice Hall, 2004.
MLA-viite (9. p.)
Clow, Kenneth E., ja Donald Baack. Integrated Advertising, Promotion & Marketing Communications. 2nd ed. Pearson Prentice Hall, 2004.
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