APA-referens (7:e uppl.)
Rapp, S., & Collins, T. (1992). The great marketing turnaround: The age of the individual, and how to profit from it. Plume.
Chicago-referens (17:e uppl.)
Rapp, Stan, och Tom Collins. The Great Marketing Turnaround: The Age of the Individual, and How to Profit from It. New York: Plume, 1992.
MLA-referens (9:e uppl.)
Rapp, Stan, och Tom Collins. The Great Marketing Turnaround: The Age of the Individual, and How to Profit from It. Plume, 1992.
Varning: dessa hänvisningar är inte alltid fullständigt riktiga.