Boone, L. E., & Kurtz, D. L. (1989). Contemporary marketing (6th ed.). Dryden Press.
Tohutoru Kātū Chicago (17th ed.)Boone, Louis E., me David L. Kurtz. Contemporary Marketing. 6th ed. Chicago: Dryden Press, 1989.
Tohutoro MLA (9th ed.)Boone, Louis E., me David L. Kurtz. Contemporary Marketing. 6th ed. Dryden Press, 1989.
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