APA (7th ed.) Citation
Churchill, G. A., & Peter, J. P. (1995). Marketing: Creating value for customers. Irwin.
Chicago Style (17th ed.) Citation
Churchill, Gilbert A., and J. Paul Peter. Marketing: Creating Value for Customers. Burr Ridge, Ill.: Irwin, 1995.
MLA (9th ed.) Citation
Churchill, Gilbert A., and J. Paul Peter. Marketing: Creating Value for Customers. Irwin, 1995.
Warning: These citations may not always be 100% accurate.