APA citiranje
Lovelock, C. (2004). Services marketing: People, technology, strategy (5th ed.). Prentice Hall.
Chicago Style (17th ed.) Citation
Lovelock, Christopher. Services Marketing: People, Technology, Strategy. 5th ed. New Jersey: Prentice Hall, 2004.
MLA citiranje
Lovelock, Christopher. Services Marketing: People, Technology, Strategy. 5th ed. Prentice Hall, 2004.
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