APA (7th ed.) Citation
Lovelock, C. (2004). Services marketing: People, technology, strategy (5th ed.). Prentice Hall.
Chicago Style (17th ed.) Citation
Lovelock, Christopher. Services Marketing: People, Technology, Strategy. 5th ed. New Jersey: Prentice Hall, 2004.
MLA (9th ed.) Citation
Lovelock, Christopher. Services Marketing: People, Technology, Strategy. 5th ed. Prentice Hall, 2004.
Warning: These citations may not always be 100% accurate.