Burns, A. C., & Bush, R. F. (2000). Marketing research (3rd.ed.). Prentice Hall.
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Citação norma Chicago
Burns, Alvin C., and Ronald F. Bush. Marketing Research. 3rd.ed. Upper Saddle River: Prentice Hall, 2000.
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Citação norma MLA
Burns, Alvin C., and Ronald F. Bush. Marketing Research. 3rd.ed. Prentice Hall, 2000.
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Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.