Cita APA (7a ed.)
Peter, J. P., & Donnelly, J. H. (1989). Marketing management: Knowledge and skills (2nd ed.). IRWIN.
Cita Chicago Style (17a ed.)
Peter, J. Paul, y James H. Donnelly. Marketing Management: Knowledge and Skills. 2nd ed. Boston: IRWIN, 1989.
Cita MLA (9a ed.)
Peter, J. Paul, y James H. Donnelly. Marketing Management: Knowledge and Skills. 2nd ed. IRWIN, 1989.
Precaución: Estas citas no son 100% exactas.