Lamb, C. W. (1996). Marketing (Annotated instructor's ed.). South-Western College.
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Chicago Style (17th ed.) Citation
Lamb, Charles W. Marketing. Annotated instructor's ed. Cincinnati: South-Western College, 1996.
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MLA (9th ed.) Citation
Lamb, Charles W. Marketing. Annotated instructor's ed. South-Western College, 1996.
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