Jain, S. C. (1996). International marketing management (5th.ed.). South-Western.
Cita Chicago (17th ed.)Jain, Subhash C. International Marketing Management. 5th.ed. Cincinnati: South-Western, 1996.
Cita MLA (9th ed.)Jain, Subhash C. International Marketing Management. 5th.ed. South-Western, 1996.
Atenció: Aquestes cites poden no estar 100% correctes.