Tohutoro APA (7th ed.)
Assael, H. (1998). Consumer behavior and marketing action (6th ed.). South-Western.
Tohutoru Kātū Chicago (17th ed.)
Assael, Henry. Consumer Behavior and Marketing Action. 6th ed. Ohio: South-Western, 1998.
Tohutoro MLA (9th ed.)
Assael, Henry. Consumer Behavior and Marketing Action. 6th ed. South-Western, 1998.
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