APA-Zitierstil (7. Ausg.)

Zachariah, P. a. R. (1996). Encyclopedia of Economics, Commerce & Management: Vol. 7 Marketing management (ed.). Mittal.

Chicago-Zitierstil (17. Ausg.)

Zachariah, Peter and Rajpal. Encyclopedia of Economics, Commerce & Management: Vol. 7 Marketing Management. ed. New Delhi: Mittal, 1996.

MLA-Zitierstil (9. Ausg.)

Zachariah, Peter and Rajpal. Encyclopedia of Economics, Commerce & Management: Vol. 7 Marketing Management. ed. Mittal, 1996.