APA (7th ed.) Citation
Severin, W. J., & Tankard, J. W. (2010). Communication theories: Origin, methods, and uses in the mass media (5th ed.). Longman.
Chicago Style (17th ed.) Citation
Severin, Werner J., and James W. Tankard. Communication Theories: Origin, Methods, and Uses in the Mass Media. 5th ed. New York: Longman, 2010.
MLA (9th ed.) Citation
Severin, Werner J., and James W. Tankard. Communication Theories: Origin, Methods, and Uses in the Mass Media. 5th ed. Longman, 2010.
Warning: These citations may not always be 100% accurate.